The 25 best craft beer sales and marketing ideas in 2020


The 25 best craft beer sales and marketing ideas in 2020


Each year we look back through every single post in our “Business & Marketing” tag to pick out our favorite ideas for beer promotion and beer sales. These can take a variety of shapes, and we’ve divided the standouts this year into five buckets:

  • Contests and Sweepstakes — Customer engagement concepts.
  • Sales and Promotions — Deals and special edition goodies.
  • On-site (and Online) Activities — Outside the box efforts to get people on premises were rarer this year, so we lumped in some of the online event pivots.
  • Charitable, equitable and positive initiatives — Initiatives that are as much / more about the cause being promoted/supported than the brands involved.....
   ...more

Ken Notes: This is an older article, bet well worth the read if you missed it. Some great ideas that can be "borrowed" are here. I would add beer gardens and festivals to the list for sure and was surprised not to see Mob Craft on the list...

Share this article on you social outlets



Our Sponsors
- - Volume: 9 - WEEK: 33 Date: 8/13/2021 6:24:04 AM -