Talkin` brews: Wisconsin Brewing Co. / Lake Louie President Paul Verdu

As the legendary craft brewer Kirby Nelson prepared to fire up the pilot brewhouse at Wisconsin Brewing Company Park – Oconomowoc home of baseball’s Lake Country Dockhounds – to brew a classic Vienna lager, WBC President Paul Verdu and I sat in the adjacent taproom.

Verdu – a veteran of the beer industry with years spent at Molson Coors and others – and I were here to talk more about Wisconsin Brewing Company’s recent news, which included the announcement that the brewery’s brands would be consolidated under the name of Lake Louie Brewing, which became part of WBC in 2019, the opening of the new ballyard brewery and the news that the taproom will soon open to customers during baseball’s off season...