Great Lakes Distillery founder will debut Junipre, first in a line of nonalcoholic spirits


Great Lakes Distillery founder will debut Junipre, first in a line of nonalcoholic spirits


Nearly two decades after he began the fight to bring distilling to Wisconsin, Great Lakes Distillery founder Guy Rehorst is branching out into nonalcoholic options with a new company, Boundless Beverage. 

On Jan. 27 he`ll launch Sans, the newest brand from Boundless. The first product will be Junipre (pronounced like juniper), a nonalcoholic botanical spirit with flavors of juniper, ginseng, orange zest, coriander, cardamom and chili pepper. The event begins at 5 p.m. in the Great Lakes Distillery Tasting Room,  616 W. Virginia St., and is open to the public.

 "The basis was modeled after our gin that we produce at the distillery, Rehorst Gin, but it does not have the same flavor profile," Rehorst said.

He found inspiration from the growing market for zero-proof cocktails and nonalcoholic drinks, but also from his own friends and family...

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