Beer Baron: Yes, a fruited wheat for winter

ou’ve heard a lot in this space about the challenges breweries have with flagships. Establishing one is really hard. Building it to its potential is hard. Improving it without losing what people love about it is hard. Maintaining it as a go-to when people crave something new is hard.

All of that is especially hard when that flagship beer isn’t available year-round.

That’s the case, kind of, with Hinterland Beer and its popular Door County Cherry Wheat, a beer with a long history at the Green Bay brewery that’s turning 27 this year....
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